Consumer goods firms operating in consumer markets are increasingly faced with new opportunities and challenges due to sudden and discontinuous shifts. Players at every stage of the value chain – manufacturers, brand owners, and channel members at every level – are being impacted by demographic, social and technological changes.

These firms have to therefore focus on specific/niche customer needs and adopt new business models that can take advantage of growth opportunities, while adapting to today’s intense competitive pressures.

Sample Experience

Market Entry Strategy for a Large Group in the United Arab Emirates for Dairy and Fresh Juice | Download>>

Strategic Plan for a Large Diversified Indian Manufacturer of Consumer Products | Download>>

Strategic Review of OTC Nutrition Products of a Multinational Pharmaceutical Manufacturer | Download>>

Corporate Planning for a Major Indian News Group | Download >>

Market Entry Assessment for a Client in the Sultanate of Oman wishing to launch a range of Bottled Mineral Water | Download>>