WHAT I DO
Strategy across the full business cycle
Whether you’re setting direction, pushing for growth, or navigating change — I work across six interconnected service areas. All engagements are delivered personally by me, not a team of juniors.
01 / 06
STRATEGIC PLANNING
See the full picture. Set the right direction.
Most businesses are so focused on day-to-day operations that strategic thinking gets pushed aside. I create the space and the structure to step back, assess where you really are, and decide where you need to go — with clarity and with the whole leadership team aligned.
What this covers:
✦ Macro-environment and competitive landscape analysis
✦ Internal capability and performance assessment
✦ Strategic options development and prioritisation
✦ Strategy statements with leadership consensus
✦ Functional implications and implementation roadmap
Best for:
✦ Businesses at a strategic crossroads
✦ Leadership teams misaligned on direction
✦ Organisations preparing for a new phase of growth
In practice:
For a leading Indian consumer goods conglomerate struggling with stalled growth across multiple product lines, developed an integrated business strategy covering competitive positioning, portfolio prioritisation, and functional improvement plans — delivered with full leadership alignment on direction.
02 / 06
BUSINESS PLANNING
Turn ambition into a plan. That works.
Most business plans fail not because the idea is wrong but because the plan is incomplete, unrealistic, or not built for the audience it needs to convince. I build plans that are rigorous enough to attract investment and practical enough to actually guide execution.
What this covers:
✦ Vision, mission, and strategic objectives
✦ Market analysis and competitive landscape
✦ Revenue model and financial projections
✦ Operational roadmap
✦ Risk assessment
Best for:
✦ Businesses seeking investment or funding
✦ Founders building their first formal strategy
✦ Established businesses resetting direction
In practice:
For a South India-based automobile ancillary manufacturer facing competitive pressure and falling market share, developed a full business plan covering product mix, pricing, dealer strategy, and a restructured sales organisation — providing a clear path to recovering profitability.
03 / 06
GROWTH STRATEGY
Find your next engine of growth.
Stalled revenue. Flattening markets. Competitors eating share. Growth challenges are rarely just sales problems — they’re strategy problems. I help you diagnose what’s actually holding growth back and build a clear, prioritised plan to move forward.
What this covers:
✦ Growth diagnostic and root cause analysis
✦ Market sizing and opportunity mapping
✦ Organic and inorganic growth options including diversification
✦ Prioritisation and business case development
✦ 12-month growth roadmap
Best for:
✦ Businesses with plateauing revenue
✦ Leadership teams disagreeing on where growth will come from
✦ Companies preparing for expansion or diversification
In practice:
For a Mumbai-based transformer manufacturer losing ground to larger competitors, assessed the wider electrical sector and identified new product opportunities aligned to existing capabilities — delivering a prioritised diversification roadmap and transition plan.
04 / 06
MARKET ENTRY
Enter new markets with confidence, not guesswork.
New market entry is high stakes. The cost of getting it wrong — wasted investment, damaged relationships, missed timing — is significant. I bring a structured, evidence-based approach that reduces risk and improves the odds of a successful launch.
What this covers:
✦ Market attractiveness and feasibility assessment
✦ Customer segmentation and demand analysis
✦ Competitive landscape mapping
✦ Entry mode options — organic, partnership, acquisition
✦ Channel architecture and go-to-market plan ✦ Business Case
Best for:
✦ Businesses expanding into new geographies
✦ Companies launching new products or services
✦ Organisations entering adjacent sectors
In practice:
For a large Omani trading organisation entering the bottled water market, conducted consumer and trade research, designed the channel architecture, and built a full business case covering pricing sensitivity, market share scenarios, and long-term return projections.
05 / 06
ORGANIZATION ASSESSMENT
Build the organisation your strategy actually needs.
The most common reason strategies fail is not the strategy itself — it’s that the organisation isn’t structured to deliver it. I assess where the gaps are and help you close them before they become expensive problems.
What this covers:
✦ Organisational capability and headcount assessment
✦ Role clarity and structure review
✦ Manpower planning
✦ Skills gap analysis
✦ Recommendations for restructuring, redeployment, or hiring
Best for:
✦ Businesses scaling quickly and feeling the strain
✦ Organisations going through leadership change
✦ Companies whose strategy has outgrown their structure
In practice:
For one of India’s oldest print media groups whose rapidly expanded portfolio had outgrown its organisational capability, developed an integrated corporate strategy, redesigned the organisation structure with clear roles and reporting lines, and identified key systems changes to support profitable growth.
06 / 06
CHANGE MANAGEMENT
Make change stick.
Strategy is only as good as its implementation. Most change programmes fail not because the plan is wrong but because people don’t understand it, don’t trust it, or don’t know what’s expected of them. I help organisations manage change in a way that brings people with it.
What this covers:
✦ Change readiness assessment
✦ Stakeholder mapping and engagement plan
✦ Communication strategy
✦ Training and capability building
✦ Implementation governance, RACI, and progress tracking
Best for:
✦ Organisations implementing a new strategy
✦ Businesses going through restructuring or programme spin-offs
✦ Leadership teams managing resistance to change
In practice:
For a large US-based NGO implementing a new India country strategy — including the managed spin-off of several programmes — developed a comprehensive change plan covering process, IT infrastructure, organisation structure, and headcount changes across all departments.
HOW ENGAGEMENTS WORK
Remote, hybrid, or fully onsite — your call.
Every engagement is structured around what works for your team, timeline, and budget.
Remote/DIY
Self-Directed with Support
Frameworks, templates, and remote guidance. You build the strategy with my support.
Best for: Lean teams, early-stage businesses
Hybrid
Onsite + Remote Mix
Onsite for key sessions and workshops, remote for research and delivery phases.
Best for: Mid-size engagements, distributed teams
Fully Onsite
Embedded Consultant
Full-time onsite presence for the duration. Deep immersion, rapid alignment.
Best for: Complex transformations, high-stakes programmes